Aug 24 2009

Supreme Protein – Carb Conscious Bar

Supreme Protein’s Carb Conscious protein bars are amongst BodyBuilding.com’s top 5 selling protein bars. They advertise their protein bars as containing  “more high-quality whey isolate than any other product of its kind. This pure and powerful protein is unmatched in amino content, bioavailability and muscle-building benefits. Powered by ultra-pure, premium-grade whey protein isolate, these amazingly delicious sports bars represent the ultimate combination of flavor and function”.

16 grams of fat per bar sounds alarming at first, but learning that the product contains ‘good fats’, the nutritional value comes to light. The manufacturer states, “(Supreme Protein Bars) contain healthy fats, including flaxseed oil, an excellent spectrum of vitamins and minerals and zero trans fat”.

However, considering that each bar contains 360 calories and 34 grams of carbohydrates, it is apparent that this bar’s most beneficial use may be as a light, non-filling pre workout meal or quick post work out supplement before the ‘real meal’.

Check out Bodybuilding.com’s protein bar finder, to search for the perfect protein bar to suit your needs.

“The scientific debate over which form of protein possesses the greatest anabolic power came to an end a few years ago, with one form emerging the clear winner. Compared to whey concentrates, caseins, milk or soy proteins, whey protein isolate (WPI) contains the highest amounts of the valuable microfractions in whey that support increases in lean muscle mass. It has higher concentrations of the essential branched chain amino acids L-isoleucine, L-leucine, and l-valine, and is a rich source of the powerful microfractions alpha-lactalbumin and glycomacropeptides, which are key factors in enhancing bioavailability, boosting immune response and greatly increasing anabolic activity. Whey isolate also has demonstrated a nutrient partitioning effect, driving nutrients away from fat storage and toward accumulation of lean muscle tissue. Finally, high quality whey protein isolate contains no fat, lactose or impurities”.